{
  "schemaVersion": 1,
  "canonical": "https://www.screensearch.co.uk/watch/movie/1215843/keeping-it-up-the-story-of-viagra-2023",
  "canonicalPath": "/watch/movie/1215843/keeping-it-up-the-story-of-viagra-2023",
  "title": "Keeping It Up: The Story of Viagra",
  "year": "2023",
  "type": "movie",
  "tmdbId": 1215843,
  "region": "GB",
  "regionName": "United Kingdom",
  "directAnswer": "Keeping It Up: The Story of Viagra (2023) is not currently listed on any UK streaming, rental, or purchase service. Last verified on 18 May 2026 by ScreenSearch.",
  "lastVerified": "2026-05-18T05:23:53.612Z",
  "lastVerifiedHuman": "18 May 2026",
  "metadata": {
    "overview": "25 years ago, Viagra kickstarted the second sexual revolution and a controversy unlike any drug before it.  Following trials in 1992 for a compound believed to alleviate symptoms for angina, Pfizer’s first in-patient trial for the drug, then known as UK92480, begin in Merthyr Tydfil, south Wales. It isn’t long before volunteer patients report having unexpected erections - fast forward ten years and word of the adverse side effect has travelled from Wales to New York resulting in Viagra’s first release in 1998 with orders soon exceeding predictions.  What follows is the big story of the little blue pill.",
    "tagline": "",
    "runtimeMinutes": 89,
    "genres": [
      "Documentary"
    ],
    "tmdbRating": 8,
    "tmdbVoteCount": 1,
    "releaseDate": "2023-12-08",
    "poster": "https://image.tmdb.org/t/p/w500/bIkPzNiK8ODbgAPxPaKz5KQbnjq.jpg",
    "backdrop": "https://image.tmdb.org/t/p/w1280/axL4rHknaH9ygHxAZgoAvw3i1rk.jpg"
  },
  "providers": {
    "stream": [],
    "free": [],
    "rent": [],
    "buy": []
  },
  "faq": [
    {
      "question": "Where can I watch Keeping It Up: The Story of Viagra in the UK?",
      "answer": "Keeping It Up: The Story of Viagra (2023) is not currently listed by any UK streaming, rental, or purchase service in our daily-updated TMDB feed. It may be on physical media, an aggregator, or pending a UK release. Check back later — availability changes frequently."
    },
    {
      "question": "Is Keeping It Up: The Story of Viagra on Netflix, Disney+ or Amazon Prime Video in the UK?",
      "answer": "Keeping It Up: The Story of Viagra is not currently included with any major UK subscription service. It may still be available to rent or buy."
    },
    {
      "question": "How accurate is this film's availability data?",
      "answer": "Availability is sourced from The Movie Database (TMDB), which in turn pulls from JustWatch. Listings are refreshed daily. For purchase decisions, the provider's own site is the source of truth."
    }
  ],
  "sources": {
    "data": "The Movie Database (TMDB)",
    "licensing": "JustWatch (via TMDB)",
    "refreshFrequency": "daily"
  },
  "related": {
    "htmlUrl": "https://www.screensearch.co.uk/watch/movie/1215843/keeping-it-up-the-story-of-viagra-2023",
    "markdownUrl": "https://www.screensearch.co.uk/watch/movie/1215843/keeping-it-up-the-story-of-viagra-2023.md",
    "jsonUrl": "https://www.screensearch.co.uk/watch/movie/1215843/keeping-it-up-the-story-of-viagra-2023.json",
    "siteHomepage": "https://www.screensearch.co.uk/",
    "llmsTxt": "https://www.screensearch.co.uk/llms.txt"
  }
}